Analysis of SEEK Limited, Telstra Limited and Ansell Limited Essay

Analysis of SEEK Limited, Telstra Limited and Ansell Limited - Essay Example Another importance why I used the 10 year period data is that if the period is too short, there may be just the data for bull market, for instance from 201-2015. Moreover, a short time period data may result in inadequate information which in turn may result in misinterpretation. Therefore, I used the longer time period to select stock of the three companies to forecast the upcoming rates in order that legitimate forecasts of stocks may be possible. The data used for the chosen three companies: SEEK Limited, Telstra Corporation and Ansell were for the period of 2005-2015 to assess as well as make projections 3. COMPANY EVALUATION 3.1.SEEK Limited: Business Summary   SEEK Limited manages internet/web employment markets inside Brazil, Hong Kong, Australia, China, New Zealand, Malaysia Thailand, Philippines, Singapore, and globally. The corporation links employers and job hunters with job openings and equivalent overhauls online and delivers as well as offers holiday education and uni versity courses. Also, it provides online job marketing functions. The corporation was formed during 1997 and its headquarters are in Australia, Melbourne state (Australian Broadcasting Corporation & Nelvana. 3.1.1.Choice of sampling frequency In calculating SEEK Limited’ standard deviation and expected a return, I used monthly sampling size which is the optimal allowance sampling frequency founded considerations of cost, and a single sample every month gathered at about similar moment of the month in 10 sample design.

Contemporary Globalization Essay Example for Free

Contemporary Globalization Essay Are you a forerunner of the so called Contemporary Globalization or in your view point do you adhere to Global Diversity? This short paper is to review globalization developments and their impacts or consequences whether is it a threat to human dignity in terms of providing a safer work place and leisure to man and will it promotes democracy and justice for all (Johnston, Mont 2000)? Globalization began in the 70’s and reaches all the corners of the world through the creation of IMF, the World Bank and, WTO. Globalization was also brought about by the advance communication technology and collapse of communism (Johnston, Mont 2000). According to the Canadian Union Council (CUC), â€Å"globalization does not account of the right of conscience, and democracy is only hearsay. Trade fundamentalist works with corporate lawyers to develop trade rules which expressly exclude consideration of the environment and human rights in favor of return on investments, consideration on the rights of others are only taken into consideration only in extraordinary circumstances†. For this reason, the Council created seven principles of the UUs covenants to counter act or to balance the wave of globalization which is detrimental to the Unitarian way of thinking in which it firmly believes that uniqueness of every person must be reverently acknowledge preserving his culture. It is in diversity that a genuine human society is born. Globalization spread the culture of homogenous market and consumerism; it limits human choices because human values are dictated by market values. Manfred Steger further stated globalism in his book A New Market Ideology as â€Å"globalony†. Consequences or impacts of Globalization: Neoliberals or the globalist supported their claims on the following ideology: Globalization is market integration, inevitable and irreversible, none is in-charge and it would benefit everyone, and will further spread democracy. These are strategies in order to promote private interests of dominant few to be supported by the general public. These claims were carefully examined by Steger as he insisted that we need to critically understand what are globalism, ideology, and globalization which are a process of globalism. He also pointed out that it is not only enough to examine its economic outcome but its ideas and values (Walker 2003). It is a hard truth to accept that the human will are dictated by market trends which mean that human values are being replaced by market value or the limiting of our choices which is contrary to the free act of man. Corporations have extended on a global scale, 51 among top companies are run by the wealthiest 100 multinationals (Carmichael 2002). Steger asserted that it is undemocratic because the influence of the supranational bodies will decrease the ability of national governments to regulate multinational corporations. Wiwa in his audience with law students declare that The governance are no longer for the benefit of the citizens, as it should be, but for corporate profit. Decisions reflect only what corporations want (Carmichael 2002)†. Anything that gets in their way must be removed at all costs, no wonder there could be a time that man will be replaced by robots. For man to survive, diversity is needed but regimes like the WTO has modeled globalization which resulted into a homogenous culture of consumerism. It sees that diversity is an impediment to the free trade. One example is the over-produced food that flooded the developing countries; it forces small farmers to abandon their farms to work for Nike and other corporations. Mexican farmer’s earnings have declined by 40%. Poverty radically increases while the stocks of multinationals increases. Ken Wiwa a physician and an author of the book â€Å"Dance the guns to Silenceâ€Å"was hanged in November 1995 for his crusade against globalization and today it is his brother Owen who continues by addressing a political science class at the University of Toronto about the consequence of globalization saying You have that paradox whereby an increase in transnational corporations in the south will increase the poverty and conflict and wars in that country and Ten years from now you may be working in these corporations and governments so it is up to you to make an influence â€Å"(Carmichael 2002). Shell Corporation and the Ogoni people faced the dilemma between the clearing of its oil spills and the MOSOP Movement of the Ogoni People for Survival in the 1990s. Oil extraction in their country is to the detriment of its inhabitants. Sickness related to air and water pollution like asthma and other diseases outnumbered the hospital built in 1993. Though the company has left the premises they have not really removed their pipelines nor cleaned up and paid compensation to their workers. The company remained quiet and the military was no longer engaged but arrest started Wiwa stated (Carmichael 2002). Based on the above consequences, Steger’s touches the tenets of his argument that it is the human will and choices that must create market models and not the goods or the reverse wherein market limits suppressed human choices. His argument was based on the historical facts that man lords over the earth and that no society have emerged without knowing how to take care of its own. Society degrades or falls when only a privileged few are protected, when dominance is instilled prejudices and other sisters of greed appears. The value of human work diminishes and man begins to serve only his appetite and whims. Indeed, we must account for the gifts we received such as the talents endowed to us. There is a need of strengthening our world communities to use collective power to develop alternatives to Globalization and Corporate Rule. We must examine and challenge ourselves what is behind each ideology and must patronize products and services that are truly for the benefit of mankind. We must put our best efforts that wealth is distributed equitably and for the common good. We must learn to scrutinize the use of worldly goods and sharpen our values to preserve the world and the future of the next generation. References Mel Johnston, Alastair Mont, Philip Symons Calgary, Alberta 2000, the CUC Policy on Globalization, [Electronic Version]. Retrieved 01 February 2008 from, http://www. cuc. ca/social_responsibility/globalization. htm Teresa Walker 2003, Globalism: The New Market Ideology by Manfred Steger, [Electronic Version]. Retrieved 01 February 2008 from, http://www. logosjournal. com/walker. htm Stefanie Carmichael (2002). Owens Wiwa tackles consequences of globalization [Electronic Version]. The Manitoban. Retrieved 02, February 2008 from, http://www. themanitoban. com/2001-2002/0403/news_8. shtml

Essay --

Culture is an integral part of every society. Culture is a learned pattern of behavior or ways by which people live their lives or how society behaves. Some characteristics of the culture of people or a society are their music, food, laws, arts, marriage, festivals among others. Ghana is the first sub-Saharan African nation to gain its independence from the British in 1957. It is located in West Africa and it consists of different ethnic groups with different dialects. One such group is the Ga-Adangbe tribe. The Ga-Adangbe tribe constitutes of the Adangbe and the Ga people of Ghana who form one ethnic group known as the Ga-Adangbe tribe. The Ga-Adangbe people inhabit the Accra Plains. The Adangbe people inhabit the eastern part of Accra while the Ga people inhabit the western part of Accra coastlands. The language of both ethnic groups is from a common proto-Ga-Adangbe ancestral language. There is one notable thing about these ethnic groups in Ghana and it is their culture o f festivals. These festivals range from the naming of a child, puberty rites, marriage and funerals among other things. One of these beautiful festivals that this paper seeks to discuss is puberty rites. The Ashanti tribe who hail from the Ashante Region of Ghana and the Adangbe tribe who hail from Eastern Region of Ghana celebrate this beautiful festival called puberty rites. The Ashanti tribe of Ghana calls this festival or puberty rite â€Å"Bragoro† while the Adangbe people from the Eastern part of Ghana call it â€Å"Dipo.† My focus in this paper is how the Adangbe tribe celebrates the Dipo rite in Ghana. â€Å"No other ritual, in the life of a female Krobo, is of greater importance than – or equal to – the dipo.† Hugo Huber, 1963 The Manya and the Yilo Krob... ...his study will therefore contribute to knowledge in these areas and possibly give ideas for future studies on the subject of the Dip custom. From the foregoing, Dipo is a festival of the Manya and Yilo Krobo tribe to celebrate the puberty of adolescent girls, encourage them to preserve their chastity and to prepare them for marriage. The girls learn lessons on womanhood in preparation leading up to the festival. The Dipo festival has gone through some modification due to some factors such as abuse of human rights. For example, the Krobo people believe that children that are born before their mothers undergo the Dipo rite are cursed. So currently, children under the age of ten years undergo Dipo and not the adolescent girls to afford them to avoid having cursed children, as is their conviction and to avoid exposing their breast to the public during the ceremony.

The Relationship Between Entrepreneurship, Innovation and Economic Development

Entrepreneurship firstly arise from Richard Cantillon’s Essai sur la Nature du Commerce en Gà ©nà ©ral, originally refers to the behavior people aim to become an entrepreneur. Currently, it is an increasingly heated issue worldwide because its power on driving innovation, productivity, job creation and economic development (Fisher, 2010). Schumpeter (1934) defined entrepreneurship as a creative response to potential opportunity and innovation means creating something original, innovative and significant that makes difference in a market or society (Frankelius, 2009).With respect to the relationship between entrepreneurship, innovation and economic development, Schumpeter (1934) highlights the role of entrepreneurship is the catalyst of economic development through innovation. However, recent research discovered that the level of economic development, in turn, has significant influence on entrepreneurship and innovation. Hence, in my opinion, entrepreneurship has important po sitive effects on economic development in terms of innovation, whereas economic development also affects entrepreneurship and innovation.At the same time, sustainability, which is always combined with entrepreneurship, innovation and economic development frequently arises in government policies or academic research, is another popular topic now. This essay will elaborate the relationship between entrepreneurship, innovation and economic development respectively with theoretic literature and business cases in section 2, and then in section 3, the role of sustainability in this relationship will be illustrated.2. The relationship between entrepreneurship, innovation and economic development.2.1 Entrepreneurship and innovation Numerous theses are put forth to clarify the relationship between  entrepreneurship and innovation. Shane (2003) claims that the primary issue for an entrepreneur is create new ventures while innovation is a secondary consideration. Hindle (2009) also views inn ovation as an entrepreneurial process to generate economic benefits. Both these two views reflect that entrepreneurship is the centre of the relationship and the role of innovation is limited.However, Drucker (1985 cited in Lumsdaine and Binks, 2007) points out a more reasonable relationship between innovation and entrepreneurship that innovation is a specific and unique tool of entrepreneurs. Schumpeter, as cited in Westhead, Wright and McElwee 2011, also explicitly concludes that innovation is a pre-requisite for genuine entrepreneurship. These two points clarify that individuals who can become entrepreneurs have the capacity to combine creative ideas in novel way and create something original, initiative and significant. Thus, in this way, innovation is a must for entrepreneurship. A suitable example of this is non-bag vacuum cleaner designed by James Dyson.Noticing a phenomenon that when the bag of vacuum is full, the suction became inefficient, Dyson devised the idea of produci ng a non-bag vacuum cleaner that promotes efficiency and convenience. He put this innovative idea into effect, established new business and launched the product in 1993, and eventually his product dominated the British vacuum cleaner market (Westhead, Wright and McElwee, 2011).In this example, it is evident innovative non-bag vacuum cleaner will not be obtainable in absence of innovation. In addition, Schumpeter (1936 cited in Lumsdaine and Binks, 2007) also emphasizes the issue that an entrepreneur cannot combine existed products and create new industry without innovation. For these reasons, innovation is the premise of entrepreneurship.2.2 Entrepreneurship and economic development. In current several decades, theoretical literature and empirical evidence have been put forth to illustrate the relationship between entrepreneurship and economic development. Among these various theories, the role of entrepreneurship is to recognize opportunities, ensure resources efficiently and event ually enhance economic development (Casson, 1982) has been widely accepted. Recent research conducted by Audretsch and Keilbach (2004)  demonstrates the vital factor accounting for the GDP variations between the former Soviet Union (USSR) and the USA.Even though these two countries have similar technological sophistication, USSR’s economic development significantly lagged behind the USA. With further research into it, they discover that the USA has a large number of entrepreneurs but it is not the same to USSR. This example highlights that negative effects on economic development in absence of entrepreneurs. Furthermore, Organization for Economic Co-operation and Development (1998) points out that a country that has a large number of entrepreneurial activities is likely to constantly acquire original or advanced goods and experience considerable economic benefits. For these reasons, it is clear that entrepreneurship stimulates economic development.However, contemporary rese arch highlights the point that the level of economic development also influences entrepreneurship. That is the popularity of entrepreneurship varies at different economic development stages. First, in the early economic development stage, there is a negative correlation between economic development and entrepreneurship. Schuultz (1990) and Yamada (1996) based on their research proved that low level of economic development usually results low self-employment rate.This probably because manufacturing industry which takes advantage of economies of scale, standardization and massive production dominates the market and the cost for individuals to establish a new business is unaffordable. In addition, the will of individuals to take risk to be an entrepreneur is reduced because of the improvement of secured income (Iyigun and Owen, 1998). In other words, few people take entrepreneurship during this period. Nevertheless, with the further development of economies, service industry which need s little capital to start-up gradually takes the place of manufacturing industry and becomes the key component to boost economies and dominates the market, providing more opportunities to entrepreneurs.Simultaneously, advanced information and communication technologies and further process of globalization increased the economic uncertainties in turn offer an area for new enterprises founded (Acs, Audretsch and Evans, 1994) such as a large number of SMEs in IT industry arise and grow in a high speed. As a result, further economic development in this period promotes entrepreneurship. For  these reasons, economic development influences the popularity of entrepreneurship.2.3 Innovation and economic development Innovation is the action of putting creative ideas into effect, which involves introducing creative ideas and unique way to implement. Drucker (1957) views innovation as the purposeful search for changes and the opportunities that such changes might offer. Similarly, Schumpeter (1934) presents that innovation is the engine of change in economy. Furthermore, he raises the issue of creative destruction as a tool of entrepreneurship that discrete innovation destroys traditional market and rapidly replaces less competitive economic activities development.These suggest that innovation is the catalyst of economic development. For example, an iPod is derived from combing various technologies with unique design, which is an innovation in MP3 player industry. The production of an iPod included 41,000 jobs worldwide in 2006, creating job opportunities and boosting global trade (Linden, Kreamer and Dedrick, 2007). Furthermore, Boston Consulting Group (Collaborative Economics, 2008) also states that innovation is becoming an important economic motivator based on their research on the US Productivity Growth Outputs. For these reasons, innovation is the major force for economic development.Nevertheless, the level economic development affects the function of innovation. According to the Artadi and Xavier (2004), the stage of economic development of a country covers factor-driven stage, efficiency-driven stage and innovation driven stage. Innovation plays different roles in different development phases. In factor-driven stage, the economy of a country is primarily driven by abundant and low-cost labor and natural resources. The contribution from innovation is negligible that is not worth considering in this period. Then, in efficiency-driven stage, countries seek to improve procession efficiency and promote productivity with existed technologies. In this phase, innovation is a secondary consideration.Later, in innovation-driven stage, innovation is an essential element of economic development. Most sectors or industries are experiencing Schumpterian renaissance: innovation become the crucial engine boosting economic  development. Furthermore, Romer’s endogenous model also documents the diverse innovation performance in different levels of e conomic development (Romer, 1990). For these reasons, economic development has crucial impacts on innovation’s function.In summary, innovation is the pre-requisite for real entrepreneurship, which adapted by entrepreneurship to stimulate economic development. However, different level of economic development affects the popularity of entrepreneurship and the function of innovation. 3. The role of sustainabilitySustainability is the concept that â€Å"maintaining, or fostering the development of, the systematic contexts that produce the goods, services, and amenities that people need or value, at an acceptable cost, for as long as they are needed or valued† (Allen, Tainter and Hoekstra, 2003, P26).According to the definition, the objective of sustainability is to maintain an environment that assures to sustain the development of human beings. This issue is becoming popular in recent years because of its positive effects on entrepreneurship, innovation and economic develo pment.It is widely accepted that generating competitive advantages is crucial for entrepreneurs that own growing firms (Penrose, 1959 cited in Kor and Mahoney, 2004). Hart (1995 cited in Paton, 2000) points out that the goal of sustainability is entirely consistent with the profit motive competitive advantages. In other words, sustainability, as the vital process of generating competitive advantages, plays a significant role in entrepreneurship. Taking social responsibility is an important aspect of sustainability and helps enterprises generate competitive advantages. NIKE is a suitable example of this. NIKE was accused of using child labour in production of its sneakers in Pakistan in 1996.This unsustainable behaviour incurred criticisms from several society groups and damaged its brand image, resulted numerous people refused to purchase its products. In order to address this problem appropriately, NIKE formulated new policies and required its contractors must minimize potential ne gative environmental effects, offer a hygiene and comfortable work place and improve the health  conditions of all employees (Wright, 2013). These measures reflect NIKE’s behaviour of social responsibility that meets the society’s expectation for sustainable behaviour, which maintain a superior brand image and strengthen competitive position. In this case, NIKE derives competitive advantages from its sustainable management. This indicates sustainability enhances the development of entrepreneurship.It is mentioned in the Section 2 that entrepreneurship has positive effects on innovation and economic development. Kao (2010) states that entrepreneurship is a potential force for sustainability, which indicates it is likely that sustainability has important influence on innovation and economic development through enterprise performance. Haier’s success in Fluorine-Free Energy-Saving Air Conditioner is a suitable example of this. The process of producing new air con ditioner is similar to Schumpeter’s creative destruction. Haier developed and combined new Fluorine-Free and Energy-saving technologies and built new venues in order to produce this product (Yao, Pan and Yuan, 2010).In other words, it destroys the traditional Fluorine-added air conditioner industry and launched new air conditioners into the market. Through this case, the production of new air conditioner develops innovation and the new manufacture venues offer more job opportunities, which is beneficial to economic development. For these reasons, sustainability boosts innovation and economic development through enterprise performance.4. ConclusionIn conclusion, the relationship between entrepreneurship, innovation and economic development is complex. This essay illustrates that innovation is the premise of entrepreneurship. This paper also illustrates that entrepreneurship plays an important role in economic development. It is because that large number of entrepreneurial acti vities can constantly allocate resources efficiently and acquire original goods. At the same time, the popularity of entrepreneurship varies during different level of economic development.Similarly, innovation, serves as the engine of economic development, also behaves differently in different economic development  phases. In addition, the role of sustainability in innovation, entrepreneurship and economic development is vital. That is sustainability helps entrepreneurship generate competitive advantages and promotes innovation and economic development. Furthermore, it is suggested that an entrepreneur should concentrate on innovation and perform sustainably in order to generate competitive advantages and boost economic development.

A Critical Analysis of My Strengths and Weaknesses

A Critical Analysis of My Strengths and Weaknesses in the skills of Assertiveness Assertiveness enables us to act in our own best interests, to stand up for ourselves without undue anxiety, to exercise personal rights without denying the rights of others, and to express our feelings honestly and comfortably (Alberti & Emmons, 2008). Within interpersonal communication, the skill of assertion is absolutely vital; it is a skill we are constantly utilising either consciously or unconsciously.Through nurturing the skill of assertiveness a person may have fruitful relationships with family, friends, peers, superiors and subordinates (Rakos, 1997) based on honesty and equality. The skill of Assertiveness can be viewed in differently within diverse cultures, for example in the highly extraverted, expressive and individualistic culture that is apparent in America; Assertiveness is a particularly important, if not essential skill.However in the much more reserved and introverted culture of Bri tain more emphasis is placed on interpersonal sensitivity, being a rewarding partner and the use of non-verbal signals (Forgas, 1985). The skill of Assertion has 9 main functions, these include; helping individuals to ensure that their personal rights are not violated, make reasonable requests of others, recognise the personal rights of others, avoid unnecessary aggressive conflicts and confidently, and openly communicate their position regarding any issue (Hargie, 2009).Assertiveness is a skill that is learned and training is available for those who may find it hard to assert their feelings within a social context. Assertiveness is a great skill to possess however there are times when an assertive response may in fact be the least responsive, in such times a non assertive or passive response may be what is required. The different levels of response are displayed well by the continuum which ranges from Non Assertive – Assertive – Aggressive.In most instances people sho uld aim to remain as close to assertive on the continuum as possible, as this promotes both standing up for yourself whilst also taking the other persons views into consideration. As a result of my Assertiveness practical I found myself to be just slightly towards the more non-assertive side of the continuum. I was quite pleased with this result as I did not want to be positioned too close to aggressive or non assertive.Throughout the Assertiveness Practical I had a number of Strengths which were outweighed by quite a number of Weaknesses, this is natural as Rakos stated â€Å"Assertion is a learned skill, not a trait that a person has or lacks. † An area throughout the practical in which I was strong was ‘Gesturing’, upon analysing my video I found my gestures to be smooth and fluid, I feel this conveyed a non-verbal message that I was calm within the situation. Accentuating your message with appropriate gestures can add emphasis, openness and warmth.A relaxed u se of gestures can add depth or power to your messages (Alberti & Emmons, 2008). Another area which analysing my practical revealed I was strong was ‘Paralanguage’ this can include an individual’s rate of speech, intensity, tone and volume. I found the tone of my voice to be conversational but not overly friendly and I felt this was perfect for the situation, the other people involved in the practical commented on the intensity of my voice being quite firm but not intimidating as the still felt comfortable.This is quite an important aspect of being assertive as a Kimble and Seidel study showed that those who spoke with a dominant conversational tone where perceived as being confident and therefore more likely to gain a more adequate answers (Richmond & McCroskey, 2000). Analysing my practical led me to see that I excelled in complex direct assertion, most notably the use of embellishments. Embellishments lessen the social risk whilst having a discussion with some one, however if they are used too much they can be seen as false and can dilute a person’s argument. I was particularly well versed in the use of both Praise and Empathy.An example of this in my practical was when the woman, who was trying to return a phone which was out of warranty said â€Å"you must understand where I’m coming from† in response to this I said â€Å"of course I do Miss X, I was in your position just over a year ago before I began to work here and you are handling the situation much better than I did. † The woman who prior to this piece of dialogue was getting rather agitated seemed to calm down and come to terms with what I was trying to explain. Hargie states that empathic assertion conveys sensitivity to the other person thus allowing that person to feel understood and not undermined.Although I had a number of Strengths throughout my practical I also had quite a few weaknesses which are illustrated by my personal assertiveness invento ry score which was +9, although the class average was +2, my score still showed that I can be assertive but find it quite difficult. One of the weaknesses I noticed was that I failed to keep eye contact with the person in my practical; this was a major flaw and undoubtedly hindered my assertiveness. At quite regular intervals, namely when the discussion was getting a bit heated, I tended to look at the desk in front of me rather than focus on the other person.Gaze aversion is typically an intentional act, you may be unsure of yourself and do not want him/her to see it in your eyes (Richmond & McCroskey, 2000). This was probably the case in my practical, I was unfamiliar with the given situation and felt that I was out of my depth thus I avoided eye contact; I can now see that this was a critical mistake. The second major flaw that I had involved my body posture, upon analysing the practical I realised that during our entire interaction my body was never directly facing the other per sons.When talking to another person, notice how much more personal the conversation becomes with a slight turn of the shoulders and torso toward the other person, this suggests confidence and openness to the conversation at hand (Alberti & Emmons, 2008). I now realise from my practical I was portraying quite a defensive posture, thus not putting the other person at ease whilst talking to me. Also from a defensive posture it is a lot harder to be assertive as the other person is likely to already have a certain prejudice about you.My final and most glaring weakness was overuse of the â€Å"broken record† approach, after analysing my practical session I realised that I used the phrase â€Å"I am sorry, but there is nothing I can do† a staggering amount of times. This is not a good tactic to employ as it can frustrate the other person, it can also dilute the argument and take away the relevance of what you are saying. Persistence should not be confused with the broken rec ord method, â€Å"be fair with others and keep after them until they’re fair with you† (Alberti & Emmons, 2008).Throughout my practical I also used too much ‘you language’, this attributed responsibility to the other person and was possibly too aggressive rather than assertive. In conclusion I feel that as a whole my assertiveness practical was a success; there are a number of areas in which I can improve vastly such as posture and eye contact. However I feel that I did do extremely well in a few areas, these being; gesturing and embellishments. Jim Rohn once said â€Å"Every time we speak we choose one of the four basic communication styles: assertive, aggressive, passive and passive aggressive†.This quotation helps me to illustrate that our learning of the skill of Assertion is continuous, throughout this practical research I have realised that Assertiveness is a great facet of an individual’s personality, and when used right can be an outs tanding tool. When a person has mastered the skill they will know when to be assertive, whom to be assertive with and with what intensity to put their message across (Journal of Communication, Volume 19, Issue 03, Pages 257-265). In a minority of places where cultural sensitivity is raw assertion may be deemed somewhat wreck less.Nevertheless, assertion that accommodates cultural norms is an accepted communication style and is widely used the world over. (Hargie, 2002) References Alberti, R. and Emmons, M. (1975) Stand Up, Speak Out, Talk Back: The Key to Assertive Behaviour. Pocket Books, New York Alberti, R. and Emmons, M. (2008) You’re Perfect Right, Assertiveness and Equality in Your Life and Relationships. Impact, San Luis Obisopo American Communication Journal, Volume 10, Issue 01, Spring 2008. Forgas, J. (1985) Interpersonal Bahaviour: The Psychology of Social Interaction. Hargie, O. , Dickson, D.Skilled Interpersonal Communication, Research, Theory and Practice, 7th e dition. Routledge, London. Chapter 11. Journal of Communication, Volume 19, Issue 03, Pages 257-265, September 1969 Knapp, M. and Vangelisti, A. (2006) Interpersonal Communication and Human Relationships. Allyn and Bacon, Texas Rakos, R. (2006) Assertive Behaviour: Theory, Research and Training. Routledge, London. Richmond, V. and McCroskey, J. (2000) NonVerbal Behaviour in Interpersonal Relationships, Allyn and Bacon, Texas The Electronic Journal of Communication, Volume 13, Number 4 2003. Townend, A. (2007) Assertiveness and Diversity. Palgrave, Basingstoke.

The Best Formula For 10X Marketing Growth Is Here - CoSchedule

The Best Formula For 10X Marketing Growth Is Here The dream of content marketing is that it’s going to be a magical funnel that drips money into your bank account. Its lure is that it will create an inbound sales machine. But what should you do when it doesn’t work like that? Or even at all? That’s the question the 10x Marketing Formula  answers step-by-step. It’s a formula that will show you exactly what to do (and how to do it) to achieve tenfold marketing results. This means the return you can expect will be ten times over what you put in. It’s the exact formula we used to grow from zeroes across the board to: 1.3M+ monthly pageviews, 250k+ email subscribers, and thousands of customers in 100 countries in just 4 years. So don’t wait around reading a blog post†¦ Pick up a copy right now. The Best Formula For 10x Marketing Growth Is HereWhen you do, you’ll find out why Jay Baer calls it: â€Å"A powerful formula for marketing success; thoroughly modern and proven to succeed. This is a book for marketers that want to win.† You will learn to overcome  a lack of time, struggling to produce content, an inability to engage your audience, and so many more marketing roadblocks. If you think marketing success belongs only to elite geniuses or those with huge budgets, think again- 10x marketers achieve 10x growth regardless of their limitations. This book is about finding the strategic shortcuts to get you there fast. It’s about short-circuiting the path to jaw-dropping growth. You have to find your own way- and  10x Marketing Formula is that path. Michael Hyatt  says: â€Å"Garrett Moon is one of my favorites to follow because he combines the edge of a fearless startup CEO with the savvy of a marketer whos scaled a successful business. The 10x Marketing Formula  challenges you to rethink your goals and definitions of success and, more importantly, how you employ strategic shortcuts to achieve them.† So, if you’re ready to look like a marketing genius  and revolutionize your results  (and mindset), you’ve just found your path. Ready to be a marketing genius and revolutionize your results? Read The 10X Marketing Formula fromWhat’s In The 10x Marketing Formula? This book’s title tips off the premise: we’re after 10x marketing results. This means the return we expect, and are resolved to achieve, is ten times over what we put in. We aren’t looking for 10 percent year-over-year growth; we’re laser-focused on blowing the roof off last year’s, last month’s, and last week’s numbers. To do this requires a mindset shift. You can’t expect 10x results from copying everyone else. What worked for someone else isn’t a guarantee to work for you. This means drafting a binder full of charts and best guesses and calling it a marketing plan is doomed to fail. It’s too crowded and the world moves too fast for â€Å"copycat marketing.† One of the surest paths to growth is by creating the kind of content that stands out and gets results. While the book is a comprehensive guide to building an entire marketing program, I want to share a sample of what brilliant content marketing looks like using just a few of the frameworks from  10x Marketing Formula. Check them out in the infographic below. Now that you have the recipe for content marketing success, lets talk about what the rest of the formula looks like. 10x Marketing Formula  presents four phases to marketing mastery: planning, execution, publishing, and analysis. It isn’t simply a variant of a marketing to-do list, it’s a set of frameworks that will work in any context- regardless of your limitations Marcus Sheridan, Author of They Ask, You Answer, says: â€Å"Often, books like this are a disappointment. Theyre long on ideas, short on actionability. This is not one of those books. Garrett Moon delivers on the promise of providing a blueprint for the most differentiating and results-driven content marketing of your career. Here’s an overview of the formula. Phase One: Plan In the first phase, you’ll learn how to create content so good, so powerful, and so effective it’ll make your competition look like they didn’t even try. Even better, your content will produce revenue by perfectly marrying your business value and customer needs. This happens with a framework I call the content core. You will also find an exclusive interview with Noah Kagan, Chief Sumo of Sumo Group, where we go deep on marketing for growth. Phase one is about dialing in your content to drive tons of traffic and increase conversions. Noah says about the book: If you think you have to be in Silicon Valley to grow a startup, think again. Garrett has done an impressive job from NORTH DAKOTA in growing a successful company. Enjoy seeing the exact marketing methodology he used to do it! Phase Two: Execute Is your team really producing all its capable of? Or is there more output and productivity yet to be realized? If so, phase two will turn the ship around immediately. It’s all about how to get shit done- especially as a marketing team. You will learn to brainstorm the best project ideas of your career, rapidly execute them, and dramatically increase your team’s output. From developing a content scorecard to publish the best content you’re capable of to a dead-simple way to create efficient workflows†¦ Phase two skyrockets productivity. It also includes exclusive interviews with Pat Flynn, Jeff Goins, and Brian Dean on creating the best damn content on the Internet. And how to lift the best principles from agile software methodologies for marketing teams with Andrea Fryrear. Phase two will dramatically elevate your team’s output, help you generate (and magically prioritize) 10x ideas, and focus relentlessly on your most important growth metrics. Here’s what Jeff Goins, Best-Selling Author of The Art of Work  and Real Artists Don’t Starve, had to say: â€Å"The 10x Marketing Formula is fantastic. No fluff or theory. Real-life practical experience based on what really works. I’m a fan of , and I love what Garrett Moon has put together here. It’s a must-read for anyone who wants their content to spread.† And Brian Dean, founder of Backlinko, says: â€Å"Want a guide to creating effective content thats overflowing with actionable tips? Look no further than The 10x Marketing Formula. Unlike most books in this space, its written by a guy thats actually done it. Highly recommended. Phase Three: Publish Ann Handley, WSJ Bestselling Author of Everybody Writes  and Chief Content Officer of MarketingProfs, says the book is, A clear-eyed, real-world, no-bunk look at what it takes to make your content marketing program deliver in spades. And phase three is where your content marketing will flourish. It’s time to overhaul your social promotion strategy, build a massive email list, and operate as a lean, hyper-efficient marketing machine. You’ll also get fresh insights from Ash Maurya and John T. Meyer in more exclusive interviews. Ash, author and creator of Lean Canvas, kindly says of the book: â€Å"Garrett Moon combines the edge of a fearless startup CEO with the savvy of a marketer whos scaled a successful business. The 10x Marketing Formula delivers all that and more while showing you how to do the same. In phase three, you will learn to ship the most impactful projects and then promote them with frameworks for social media and email. Premier Facebook Marketing Expert Social Media Thought Leader Mari Smith  says, Most marketers today struggle to get measurable reach, engagement, traffic and sales from their marketing efforts. Savvy marketers know it takes a fresh new approach to get real results. Garrett Moon is one of those savvy marketers! In his new book, The 10x Marketing Formula, he shares the exact steps to creating memorable content marketing that actually grows your business. Read, apply and watch your results soar! Phase Four: Analyze Joanna Wiebe  is the OG conversion copywriter and the cofounder of Copy Hackers and Airstory. When it comes to why people click, try, and buy, she knows what’s up. That’s why I interviewed her about conversion psychology in phase four, where it’s all about analyzing and optimizing your results. Joanna says: â€Å"Growth no longer goes to the biggest. It goes to the scrappiest. It goes to the content hackers who find strategic shortcuts. Whos gonna own the future? The marketing teams who embrace this blueprint and learn to think like the agile, lean teams outlined in this book. You see, 10x marketing results is about way more than the right tools or tactics. It’s about driving growth with incredible focus (using the â€Å"One Metric That Matters† framework) and learning to write irresistible CTAs and CTVs (calls-to-value). Learn to convert traffic into prospects, leads, and customers in the formula’s final phase. In phase four, you will learn to convert traffic and cut through the clutter of irrelevant data so you can measure what matters most. Ian Cleary, Founder of RazorSocial and Co-Founder of OutreachPlus, says: â€Å"The difference between a content marketer and a really successful one is the 10x approach that Garrett has outlined in this book. If you want to make a giant leap forward in your content marketing this is a must read.† It’s Here, And So Are Your Results The 10x Marketing Formula  is officially available for you†¦ so I recommend you start immediately. Why am I so confident it will work for you? Well, like Pat Flynn, founder and CEO of Smart Passive Income, says: â€Å"The 10x Marketing Formula is the real deal. But what I love is that this isnt theory- its experience! Garrett Moon and the team hes built at have actually done what hes teaching, and now you can too.† The 10x Marketing Formula goes beyond copy/paste marketing tactics, and cuts to the heart of how great marketers move people from â€Å"visitor† to â€Å"customer† thousands of times over. If you want more: Traffic†¦ you will learn to 10x what you’re driving today†¦ Qualified leads†¦ you will learn how to nurture and convert users at each stage of your funnel†¦ Email subscribers†¦ you will learn how to build an monetize a massive list†¦ Social media traction†¦ you will learn to promote with savvy Smart-O-Mation, visual storytelling, and saving huge amounts of time while increasing results†¦ Marketing growth†¦ you will learn to focus on results over tactics and make your marketing work. In all, I want you to pick up the book because I believe deeply in every facet of this formula. It will change your marketing, your mindset, and even your leadership. As Robert Rose, Chief Strategy Officer at Content Marketing Institute and co-author of Killing Marketing, says: â€Å"It’s not hyperbole. This is a proven approach written by someone who’s actually done it. If you’re looking for a refreshing, and real, guide to making your marketing 10x better- this is it.† I get it. You’re in the trenches. You face the noisiest, most crowded marketing space in history. Joe Pulizzi, Founder of Content Marketing Institute, describes what today’s marketers are up against this way: â€Å"Today, most companies do some form of content marketing. Unfortunately, most are failing. It doesnt have to be that way. This book will not only get you facing the right direction, but will give you the insight to truly differentiate your company from the competition. There are no more excuses. Well, you heard it from the man himself: no more excuses. It’s time to 10x your results (and revenue). It’s time for you to become a 10x Marketer. I’m excited for you and what lies ahead.

The Role Of Language

The Role Of Language Language is an essential from of communication. It allows people to convey and elaborate their perspective. However, there are many forms and styles of language. Different counties and religions have different ancestral languages and styles of speaking.I personally, am learning a second language to allow me the opportunity to communicates to a broader audience. Imagine what the world would be like if there was no talking or signing of any words. There would be panic, and mass confusion, the world would struggle to survive. Communication between individuals can occur in many ways, but the skill of communicating depends not only on the strength of ones vocabulary , but the ability to express one's thoughts and ideas clearly.People have always had the need to share their stories. From cave drawings, drums, and smoke signals, to the speed of the technological age, people have found many ways to entertain and converse.Sweet facial expressionSharing ideas has brought information , as well as "soul-to-soul" contact. As our world grows , expands, and becomes increasingly more interconnected by various technological advances, the need for effective interpersonal communication among different cultures has become crucial.We communicate not only with words, but perhaps even more forcefully by our body language and facial expressions. I have become influenced by the role of language, as it shows many faces in my life. Gestures, motions, and batting eyelashes, can be interpreted in different ways by different groups of people. Without the exchange of words we would not be able to interact with others.For me personally, the role of language has helped to get me through the rough and tough times of the sport I love; soccer. As a young child I developed a love for this sport and knew that this is what the future held for me.